3 Different Free Content Calendars for Your Blog, e-Commerce Store, or Brick & Mortar Business!
Content calendars are so key to an efficient and consistent marketing plan between social media, email, and every other channel you’re on. Most importantly, it keeps you on track!
There is nothing worse than being a restaurant and realizing it’s National Pizza Day the night-of. Or being an e-commerce business and realizing it’s President’s Day Weekend – one fo the biggest sale weekends of the year – by seeing your competitor post about it! Or even being a blogger and feeling too overwhelmed by the amount of content you want to create. Content calendars help you schedule out all the stuff you want to do within a reasonable time frame so you don’t try to pack it all in at once and then give up because it’s too much to handle.
Along with these, always remember the evergreen things you can use:
- Throwback Thursday
- Share for share
- Quote of the day
- Thursday thoughts
- Wednesday Wisdom
- Winesday
- Caturday
- Motivation Monday
- Woof Wednesday
I’m going to be talking more about this in my Business & Marketing course – you can find more info here!
I personally follow these content calendars for my own brands, the brands I consult, and my personal blog. Hope this is valuable to you!
Content Calendar for the Blogger/Influencer:
January: Creativity Month
- New Year Goals/Resolutions
- Prepare for Valentine’s Day
- MLK Day Sales
- National Cake Day – cute photo or recipe opp, or just an excuse to eat cake!
- National Compliment Day
- Big Game Day prep
February:
- Facebook’s Birthday
- NYFW
- Grammy’s
- Academy Awards
- National Pizza Day – another good photo opp
- Valentine’s Day
- World Single’s Day
- President’s Day Sales
- New Year’s Resolution Check-in
March: Women’s History Month
- World Book Day
- International Women’s Day
- First Day of Spring – goals for Spring
- International Day of Happiness
- National Cocktail Day
- National Puppy Day
April:
- April Fool’s Day
- World Health Day / National Beer Day (same day, ha!)
- Easter
- Earth Day
- National Strawberry Day
- Get prepared for Mother’s Day
- National Pet Day
- National Sibling Day
May:
- Getting ready for Summer (workouts, beauty), vacation plans, travel tips, etc.
- Mother’s Day
- Cosmopolitan Day
- World Meditation Day
- National Whiskey Day
- National Wine Day
- Memorial Day Sales
- Wedding Season starts
- Prepare for Father’s Day
June:
- National Cheese Day
- Summer Vacation vibes
- World Environment Day
- Father’s Day
- National Martini Day
- First Day of Summer
July:
- Independence Day
- National French Fry Day
- National Cheesecake Day
- Back to School preparations
August:
- Back to School / College Start / Sorority & Fraternity rush
- International Day of Friendship
September:
- Labor Day Sales
- International Bacon Day
- First Day of Fall
- Prep for Halloween – decor, recipes, entertaining, etc.
October:
- National Vodka Day
- National Chocolate Day
- Halloween
- Prep for Thanksgiving – decor, recipes, entertaining, etc.
November:
- Veteran’s Day Sales
- Black Friday Sales
- Small Business Saturday
- Cyber Monday Sales
- Giving Tuesday – find a charity to promote
December:
- First Day of Winter
- Christmas
- New Year
Content Calendar for the E-commerce Business:
January: Creativity Month
- New Year messaging (good for the first 2 weeks)
- Winter Sale
- National Hugging Day/prepare for Valentine’s Day
- National Compliment Day
- National Spouse Day
- MLK Day
- Big Game Day prep
February:
- Facebook’s Birthday
- Groundhog Day
- Grammy’s
- Academy Awards
- Super Bowl Sunday
- Prepare for Valentine’s Day
- Valentine’s Day
- World Single’s Day
- President’s Day
- New Year’s Resolution Check-in
March: Women’s History Month
- Employee Appreciation Day
- World Book Day
- Mardi Gras
- March Madness
- International Women’s Day
- Daylight Savings
- National Pi Day (3/14)
- St. Patrick’s Day
- National UK Mother’s Day
- First Day of Spring
- International Day of Happiness
- National Puppy Day
April:
- April Fool’s Day
- World Health Day
- Good Friday
- Easter
- Earth Day
- Get prepared for Mother’s Day
- National Pet Day
- National Sibling Day
- Tax Day
May:
- Lei Day
- Star Wars Day
- Cinco De Mayo
- Waffle Day
- Hamburger Day
- Mother’s Day
- Military Spouse’s Day
- World Meditation Day
- Memorial Day
- Wedding Season starts
- International Day of Families/Prepare for Father’s Day
June:
- Vacation vibes
- World Environment Day
- Flag Day
- Father’s Day
- First Day of Summer
July:
- Independence Day
- Shark Week
- Back to School (end of month)
August:
- Back to School
- College Start / Sorority & Fraternity rush
- International Day of Friendship
September:
- Labor Day
- First Day of Fall
October:
- World Teacher’s Day
- Halloween
November:
- Veteran’s Day
- Thanksgiving
- Black Friday
- Small Business Saturday
- Cyber Monday
- Giving Tuesday
December:
- First Day of Winter
- Christmas
- New Year
Content Calendar for the Brick and Mortar or Restaurant Business:
Also take into account local events in your area that you can use as messaging and to attract people to your business!
January: Creativity Month
- New Year messaging (good for the first 2 weeks)
- National Pizza Week
- National Hugging Day/prepare for Valentine’s Day
- National Compliment Day
- National Spouse Day
- MLK Day
- National Cake Day
- Big Game Day prep
February:
- Facebook’s Birthday
- Groundhog Day
- Grammy’s
- Academy Awards
- Super Bowl Sunday
- National Pizza Day
- Prepare for Valentine’s Day
- Valentine’s Day
- World Single’s Day
- President’s Day
March: Women’s History Month
- Employee Appreciation Day
- World Book Day
- National Absinthe Day
- Mardi Gras
- March Madness
- International Women’s Day
- Daylight Savings
- National Pi Day (3/14)
- St. Patrick’s Day
- First Day of Spring
- International Day of Happiness
- National Cocktail Day
- National Puppy Day
April:
- April Fool’s Day
- World Health Day / National Beer Day (same day, ha!)
- Good Friday
- Easter
- Earth Day
- National Strawberry Day
- Get prepared for Mother’s Day
- National Pet Day
- National Sibling Day
- Tax Day
May: Graduation Month
- Announce any changed special Sumer hours
- Lei Day
- Star Wars Day
- Cinco De Mayo
- Mother’s Day
- Cosmopolitan Day
- World Meditation Day
- Military Spouse’s Day
- National Whiskey Day
- National Wine Day
- Memorial Day
- Wedding Season starts
- International Day of Families/Prepare for Father’s Day
June:
- National Cheese Day
- Summer Vacation vibes
- World Environment Day
- Flag Day
- Father’s Day
- National Martini Day
- First Day of Summer
July:
- Independence Day
- Shark Week
- National French Fry Day
- National Cheesecake Day
- Back to School (end of month)
August:
- Back to School
- College Start / Sorority & Fraternity rush
- International Day of Friendship
September:
- Labor Day
- International Bacon Day
- First Day of Fall
October:
- National Vodka Day
- World Teacher’s Day
- World Food Day
- National Chocolate Day
- Halloween
November:
- Veteran’s Day
- Announce any changed special holiday hours
- Thanksgiving
- Black Friday
- Small Business Saturday
- Cyber Monday
- Giving Tuesday
December:
- First Day of Winter
- Christmas
- New Year
