Introducing…Lightroom Presets!
It’s been a long time coming! I’ve been using Lightroom presets for a few years now and I’ve finally been able to find my groove. I manage a few Instagram accounts including my two brands, my own Instagram (obviously), and my little pup’s! But that one is just for fun. You can see all the Instagram accounts’ unique looks below.
The grid is the B I G G E S T part of your Instagram and your brand look – I teach this in my upcoming online course, but also talk about it in my free Instagram 101 PDF that you can get here.
LIGHT & BRIGHT LIGHTROOM PRESET
Brighten up your photos without being over-exposed, great for product photography or a bright Instagram feed. I use these for all product photography as it makes them bright, clear and crisp! See the LiveWell products below. The Modern Rustic Home and LiveWell Brands Instagram accounts both use this preset.
You can find the “Light & Bright” Lightroom Preset here!
DIM IT DOWN LIGHTROOM PRESET
This is the one that I use for my personal Instagram account. I love it because it creates a dramatic contrast and adds a bright yet subtle glow. I also love it because it dulls the color – I’m a muted color or black and white kinda gal! I even like it for landscapes when you want to make it a little less dramatic and more “ominous” or glowy.
You can find the “Dim it Down” Lightroom Preset here!
VINTAGE DUST LIGHTROOM PRESET
This is the warm preset that adds a soft glow but still accentuates some of the contrasted areas of the photo. This one is great for landscape if you want to create some subtle drama without overdoing it.
It’s also great for dark, indoors photos. I use it for the @hannysbar Instagram account that I manage!
You can find the “Vintage Dust” Lightroom Preset here!
JUST ENOUGH COLOR LIGHTROOM PRESET
This one is for when you love the contrast and desaturation of black and white but still want a little warmth to the photo! It’s also ahhhmazing for outdoor landscape photos because it really brings out the contrast and it is just sooo dramatic. I actually am planning to use this filter for a framed landscape photo of mine some day.
It’s also great for product photos! See the LiveWell salve example below.
You can find the “Just Enough Light” Lightroom Preset here!